There are many ways has been done by computer manufacturers to make their products success in the market. One of them, Lenovo tried to translate their product as a character in The Avengers film. There are four figures from The Avengers movie that were specifically chosen by Lenovo as their role model which are : Iron Man, Captain America, The Incredible Hulk, and Hawkeye.
IdeaCentre B520 All-in-One desktop called Iron Man. This is because the device is claimed to have robust design, new technology and high specification.
IdeaPad Z370 regarded as Captain America. The device has colors and dynamic multimedia features like Captain America.
Lenovo G470 compared with The Incredible Hulk because its has everything needed for everyday use.
IdeaPad U300s Ultraportable is Hawkeye. Ultrabook is considered to have high reliability and minimalist design. Perhaps, like the arrows of Hawkeye.
After all, Lenovo is also adding a sort of promotional programs that might appeal to fans of The Avengers. Lenovo also offer a gift for each purchase of those product, such as The Avengers sleeve case, wireless mouse, headset and more.
IdeaCentre B520 (Iron Man)
IdeaCentre B520 All-in-One desktop called Iron Man. This is because the device is claimed to have robust design, new technology and high specification.
IdeaPad Z370 (Captain America)
IdeaPad Z370 regarded as Captain America. The device has colors and dynamic multimedia features like Captain America.
Lenovo G470 (The Incredible Hulk)
IdeaPad U300s (Hawkeye)
IdeaPad U300s Ultraportable is Hawkeye. Ultrabook is considered to have high reliability and minimalist design. Perhaps, like the arrows of Hawkeye.
After all, Lenovo is also adding a sort of promotional programs that might appeal to fans of The Avengers. Lenovo also offer a gift for each purchase of those product, such as The Avengers sleeve case, wireless mouse, headset and more.
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